ABOUT ERICA

Welcome!!! This is where expertise meets innovation in the realms of social media, marketing, project management, and public relations. With over a decade of hands-on experience, I am thrilled to extend a warm welcome to you as you explore the dynamic world of strategic communication and brand development.
Working at Nike as an Ambassador gave me experience in marketing and managing corporate events.  Throughout my career, I've honed my skills in leveraging the power of social media platforms to craft compelling narratives and engage audiences. From cultivating a strong online presence to implementing targeted marketing campaigns, I specialize in navigating the ever-evolving landscape of digital media with finesse and precision.
In addition to my prowess in social media, my background in project management equips me with the tools to execute campaigns seamlessly, ensuring that every aspect of your project is meticulously planned and executed to perfection. Whether it's overseeing timelines, coordinating resources, or managing budgets, I thrive in environments where attention to detail is paramount.
Furthermore, my expertise extends to the realm of public relations, where I excel in building and maintaining positive relationships with stakeholders, influencers, and the media. Crafting compelling narratives, managing crises, and enhancing brand reputation are just a few of the areas where I've demonstrated my proficiency over the years.
As you navigate through this platform, I invite you to discover the wealth of knowledge and insights that I've accumulated throughout my journey. Whether you're seeking guidance on social media strategies, marketing campaigns, project management techniques, or public relations tactics, you'll find a wealth of resources tailored to meet your needs.
Thank you for visiting, and I look forward to embarking on this journey of growth and discovery together.